BIDSO, a fast-growing Bengaluru-based design-led manufacturing platform focused on toys and consumer products, today announced it has raised ₹63 crore ($6.7 million) in a Series A funding round.

The round was led by Blume Ventures with ₹51 crore in equity.

It includes ₹12 crore in venture debt from Alteria Capital.

Existing investors Peer Capital and Sadev Capital also participated.

The fresh capital will be deployed to strengthen product design and engineering capabilities, expand manufacturing footprint and production capacity, grow the core team across design, operations and demand, and significantly scale the product portfolio.

BIDSO also plans to enter adjacent consumer categories such as household products and small appliances.

“We are disrupting the traditional manufacturing bottleneck by integrating product design and licensing execution directly into the supply chain,” said Vivek Singhal, Co-Founder & CEO of BIDSO.

“Our unique FOCO (Franchise-Owned, Company-Operated) model brings agility that the industry has lacked for decades. With this capital, we will expand our manufacturing network and enable both global and domestic brands to scale high-quality production out of India at unprecedented speeds.”

Sajith Pai, Partner at Blume Ventures, added: “After textiles, toys are shaping up to be one of the bigger beneficiaries of the China+1 shift, and Bidso is one of the very few Indian manufacturers actually equipped to serve that demand today. The team’s complementary skills and deep operating experience make them one of the strongest manufacturing teams we have backed.”

Founded in 2022 by Vivek Singhal, Rahul Agarwal, Aditya Krishnakumar, and Ashwin Jain, BIDSO operates an integrated platform that manages the entire value chain, from industrial design and engineering to licensing and large-scale manufacturing.

The company specialises in mobility and outdoor toys (tricycles, kick scooters, ride-ons, baby walkers) and holds licences for global IPs including Peppa Pig, Harry Potter, Transformers, and NASA.

It currently runs six manufacturing facilities across India (Delhi NCR, Goa, Rajkot, Pondicherry and others).

It has built an annual capacity of ~₹120 crore, which it aims to scale to ₹200–240 crore within the next year.

The company follows a FOCO model that allows rapid capacity addition without heavy capital expenditure.

BIDSO has delivered strong traction in the last 12 months through global B2B partnerships and licensed product lines.

Revenue surged more than 5x to ₹41.25 crore in FY25 from ₹7.52 crore in FY24, while the company delivered over five million products.

This Series A round follows BIDSO’s $1.5 million seed round in 2023, led by Peer Capital.

The funding comes at a time when India is aggressively pushing “Make in India,” and global brands are actively diversifying supply chains away from China, positioning BIDSO as a key player in the country’s emerging toy manufacturing ecosystem.

The company aims to strengthen Indian SME manufacturers, improve supply-chain transparency, and contribute to India becoming a preferred global hub for design-led, high-quality toy production.