Workroom Automation, a Hyderabad-based connected factory platform building the intelligence and automation layer for modern manufacturing, today announced that it has raised ₹6.2 crore in a Seed funding round.

The round was led by Equirus InnovateX Fund, with participation from Astir Ventures, Venture Catalysts Group, and prominent angel investors including Bhavik Dholakia (Swatantra Wealth), Vishal Shah (Shah Invest), Dr. Varun Patel, Dr. Viraj Lavingia, and Bhavin Sodavadiya (Bhagwat Realty).

The fresh capital will be deployed to accelerate product development, advance the proprietary Workroom AI Planning Engine, expand automation capabilities, build deeper integrations across ERP, MES, and shopfloor systems, and scale go-to-market efforts through enterprise sales, strategic partnerships, and enhanced customer success capabilities.

“Manufacturing enterprises today do not suffer from a lack of software or data, but from a lack of context and connected intelligence across their operations,” said Abhinav Atthota, CEO & Co-Founder of Workroom Automation.

“This funding round accelerates our vision to build Workroom as the single intelligent operating system for modern manufacturing. It enables us to go deeper into solving core problems across planning, orchestration, visibility, and automation at the heart of manufacturing.”

Sadhika Agarwal, Leading Investments at Equirus InnovateX Fund, added: “Manufacturers lose enormous amounts of time in planning, time best spent on the factory floor, producing. What drew us to Workroom is not just the platform’s depth, but the founders’ clarity on where the real bottleneck sits. Workroom cuts through the complexity of fragmented systems by layering AI-driven planning and real-time visibility across people, materials, and machines. We are excited to partner with the Workroom founders as they scale the platform across manufacturers in India and globally.”

Founded in 2022 by Abhinav Atthota (CEO) and Rohan Agarwal (CTO), Workroom Automation delivers a no-code connected intelligence layer that unifies data across ERP systems, MES, machines, and shopfloor workflows.

Its AI-powered planning engine transforms complex, high-mix demand into optimised daily production plans in seconds, dynamically adjusting to real-time constraints such as machine availability, material flow, and workforce changes.

The platform is already live across multiple factories of leading enterprises in automotive, electronics, industrial machinery, and consumer goods sectors.

Several customers are expanding deployments across multiple plants as part of their long-term digital transformation roadmaps.

This marks Workroom Automation’s first institutional funding round.

The investment comes at a pivotal moment when global manufacturers are accelerating Industry 4.0 adoption and shifting towards intelligent, autonomous operations, positioning the company as a key enabler in India’s growing smart manufacturing ecosystem.

Workroom Automation aims to become the unified operating system for discrete manufacturing, driving higher capacity utilisation, reduced delays, and fully automated, self-driven factory execution.